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Programming for TV, Radio & The Internet, Second Edition: Strategy, Development & Evaluation
Customer Reviews —
Editorial Reviews — ... Product Description | Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of...more

How to Watch TV News: Revised Edition
Feature: ... ISBN13: 9780143113775; Condition: NEW; Notes: Brand New from Publisher. No Remainder Mark.; <a title='Condition Guide' href='/content/Condition_and_Shipping_Guide.htm' target='_blank'>Click here to view our Condition Guide and Shipping Prices</a> ...more
Customer Reviews — [1] Rating: 5 Date: 2009-11-01 Summary: Watch TV? Read this! ... Nutshell review - If you ever watch TV then you need to read this book. In this short book Powers and Postman present compelling insights into the huge commercial agendas driving the news making machine. News, and indeed all TV programming, is designed to create a captive audience to be sold to advertisers and, as such, books like this can open our eyes and help us think about TV for what it really is; an entertainment machine designed to keep us watching commercials - "the most constant and voluminous source of value ...more
[2] Rating: 4 Date: 2009-10-14 Summary: What you don't know you don't know ... How to Watch TV News is an excellent resource for the budding media theorist or the person who wants to know why New Orleans and the Iraq War do not get the same airtime as a news anchor saying "Keep $#&* that chicken!" The argument is simple - we need to learn HOW to watch TV. The understanding and properly contextualizing media (TV or otherwise) is not a given. It is not inherent to our DNA to know why some stories are presented in certain ways and others not at all. The book exposes the danger and resulting vulnerability ...more
[3] Rating: 5 Date: 2009-09-12 Summary: It'll open your eyes! ... I purchased this book as a textbook for a college course I was taking. It was very interesting and informative. I would have found it so even if I weren't required to read it for the course. It'll open your eyes to the world of media! ...more
Editorial Reviews — ... Product Description | A scathing and prescient look at television news—now updated for the new tech-savvy generation Television news : genuine information or entertainment fodder? Fifteen years ago, Neil Postman, a pioneer in media education and author of the bestselling Amusing Ourselves to Death , and Steve Powers, an award-winning broadcast journalist, concluded that anyone who relies exclusively on their television for accurate world news is making a big mistake. A cash cow laden with money from advertisers,...more

Get on TV!
Customer Reviews — [1] Rating: 5 Date: 2009-03-23 Summary: Surprisingly well done and informative ... I'm not sure where I first ran across this. I think it was an Amazon recommendation when I was browsing books on publicity. Like many who are experts in their field, I have occasionally thought about offering myself to the TV talk shows. Question is, of course, how do I do that? This relatively short (205 pages), somewhat old (2006), breezily written book seems to do it in detail and well. Jacquie Jordan claims to be a television producer of many years standing and I have no reason to doubt her. The book also serves ...more
[2] Rating: 4 Date: 2006-03-01 Summary: Great Stuff ... This is a great book especially for those folks that know nothing about the TV/entertainment industry. Ms. Jordan does an excellent job of detailing the different job descriptions and provides invaluable insider information that one outside the industry would never have access to. ...more
[3] Rating: 5 Date: 2006-03-09 Summary: Publicity made easy from A-Z ... I have worked in media for over 25 years and Jacquie even taught me things! She takes you from wanting to promote your idea to becoming a "guestpert" that television producers want to call back...over and over again. She gives you the lay of the land and who all the players are in the field...easily and simply. It's a great resource for those who want to be in the "biz" or need the "biz" to promote their product or services. ...more
Editorial Reviews — ... Product Description | Expert advice on how to get booked and asked back! "Jacquie ought to know how to get you on TV...she's put half the country on TV, including me." --Maury Povich In Get on TV!, Jacquie Jordan brings her expert advice straight to you--the entrepreneurs, experts, authors, and future reality stars looking to land a television spot. Jacquie shows you the ins and outs of the TV business and what you need to do to get booked (and asked back), including: --The importance of tape and materials...more

The TV Writer's Workbook: A Creative Approach To Television Scripts
Feature: ... ISBN13: 9780385340502; Condition: NEW; Notes: Brand New from Publisher. No Remainder Mark.; <a title='Condition Guide' href='/content/Condition_and_Shipping_Guide.htm' target='_blank'>Click here to view our Condition Guide and Shipping Prices</a> ...more
Customer Reviews — [1] Rating: 5 Date: 2010-01-14 Summary: Buy it. ... I have purchased quite a few books on writing for screen, large and small. This is the one that finally got me writing. Get this book and you'll see too. Thank you Ellen for your ideas, examples and for restoring my motivation! ...more
[2] Rating: 5 Date: 2009-03-10 Summary: Wonderful book by an amazing writer! ... I can highly recommend Ellen Sandler's book. It is so good you wish you could keep it to yourself while absorbing all the clever and inspiring tips Ellen provides. A must if you want to learn anything at all about writing for television! ...more
[3] Rating: 5 Date: 2009-07-25 Summary: Amazing book ... I was very fortunate to be able to take a class that Ellen taught on story structure and she used all of the elements in her book. It was an amazing class and I learned something very important and that was to write for at least 2 minutes every day! If you love her book, try to sign up for one of her classes. She is a human dynamo! ...more
Editorial Reviews — ... Product Description | Why is TV writing different from any other kind of writing? How will writing a spec script open doors? What do I have to do to get a job writing for TV? Writing for television is a business. And, like any business, there are proven strategies for success. In this unique hands-on guide, television writer and producer Ellen Sandler shares the trade secrets she learned while writing for hit shows like Everybody Loves Raymond and Coach . She offers concrete advice on everything from finding...more

World Radio TV Handbook (WRTH) 2010: The Directory of Global Broadcasting
Customer Reviews — [1] Rating: 5 Date: 2010-01-09 Summary: Astounding Book ... The WRTH 2010 book, like its predecessors, covers an enormous amount of territory, providing detailed, almanac-type, details about most aspects of broadcasting. The book is a bridge between the community of global broadcast stations and their audiences. For the short-wave-listener, it is a required reference source. The book is neatly organized, very reader-friendly, considering the amount of information it provides and is absolutely a pleasure to browse through. I hope this institution of a book carries on through ...more
[2] Rating: 5 Date: 2010-01-13 Summary: If you need to know about radio-TV-Shortwave this is the book ... IF you are on the go or need data on broadcasters world wide this is the book for you. You can't get all this technical information without searching and flipping through web pages and pdf files to get the information you need. ...more
Editorial Reviews — ... Product Description | This is the most comprehensive guide to MW, SW, and FM broadcasts and broadcasters available today - fully updated for 2010. This is the ultimate volume for anyone with an interest in radio - from searching out hard-to-find foreign broadcasts to discovering all your local stations. Completely revised and updated, this new edition is the most accurate guide to national and international SW, MW, and FM broadcasting available. "The World Radio TV Handbook" is divided into a number of sections...more